MILAN, Michigan (January 27, 2021) — Approximately 1,436 acres of productive farmland in southeast Michigan will be offered at auction, with Schrader Real Estate and Auction Company marketing the property and conducting the auction. The land, with 1,249 tillable acres, is located in Monroe and Washtenaw counties near Dundee and Milan, just northwest of Toledo, […]
Media Blog
Hitting the sweet spot: Locating the ‘tipping point’ between sales points and ‘TMI’
By Carl Carter, APR, AMM Every real estate auctioneer I know faces a constant balancing act in deciding how much information to provide on the Internet for an upcoming auction. We have to offer enough to get people interested in the property, but not so much that we lose traffic that might result in bids. […]
Carter’s Laws: The best advice I have to offer
By Carl Carter, APR I don’t get to make laws, of course. But in four decades of communicating for a living, I’ve figured out a few things. If you ask what I know for a certainty, this is what I’d tell you. I could be wrong, but folks do pay me for my advice. And […]
Recent Coverage for Clients
Baton Rouge Advocate story on Carter Plantation
Nice hit right out of the box from our release yesterday.
Local hit on Schrader auction in Delaware County, IN
WANE story about Schrader auction
We’ve had a lot of coverage of the upcoming Schrader auction of Amish Acres. Here is the latest as we catch up.
Birmingham coverage for Pearce’s Collector Car auction
Chip Pearce is on a roll, with a great lineup of vehicles for the upcoming BidWinCruise collector car auction!